Mission Street Food began as a kind of accident, which
gathered momentum as it evolved from a food truck into a pop-up and then
Mission Chinese Food and now even an outpost in New York.
A few years later, we’re hoping that another half-baked idea
can pick up steam and become something real and lasting, but this time the goal
is not just a charitable restaurant but a full-fledged charitable food
movement. We will need help to make it happen, just like last time, but we hope
you will feel as excited by the potential as we do.
First a bit of background: a few months ago, we started
talking with The Kitchen Sisters, who produce radio for KQED, about a big event
they are curating at SFMOMA. The theme is “The Making Of…” and they’re bringing
more than a hundred local artists and artisans to do what they love to do—from
making hats to building furniture out of mushrooms—right in the middle of the
museum. We wondered what we could do, and as we daydreamed, we came upon the
idea of “The Making of a Charitable Food Movement,” which would be a
participatory exhibit in which museumgoers would help us build a new food
culture on the spot.
So here’s what we have planned: On Friday May 31st, as part of the “Making Of…” exhibit at The San
Francisco Museum of Modern Art, hosted by acclaimed radio producers, The
Kitchen Sisters, we’re putting together an event called “The Making of a
Charitable Restaurant Movement.” The idea is to demonstrate a robust public
interest in making food more meaningful by giving back.
More than
forty of the city’s most respected restaurants will sell $50 gift certificates,
of which $5 will fund meals for people in need; gift certificates will be
available for purchase May 31 from 10am to 6pm at the museum and online.
At the
museum, chefs from Bar Tartine, La Cocina, Mission Chinese Food, Stag Dining
Group, Tacolicious and Wise Sons Deli will serve snacks for $5 apiece, of which
$1 will be donated to The Food Bank. The event will also feature cooking
demonstrations by Chad Robertson (Tartine Bakery), Thomas McNaughton (Flour +
Water), Jason Fox (Commonwealth), Ryan Pollnow (Central Kitchen) and Jesse
Koide (Mission Chinese Food).
For every
dollar raised by this event, The Food Bank will be able to provide three meals
for hungry people in the Bay Area—and the need has been rising in the last few
years.
We’re launching
a new entity, called ShareTable.org, which is a philanthropic platform created
for this event, but if enough money is raised to feed 50,000 people, we will
expand the endeavor into an ongoing accelerator helping restaurants to benefit
their communities.
For us, this feels like a bit of a return to the old days of
Mission Street Food, when we invited guest chefs to join us in the kitchen and
asked customers to bear with our occasional mis-steps for the sake of giving
back to our communities. We are even returning here, to our old blog, where we
used to announce our latest scheme, from “Mexiterranean” night to “2011: A
Seafood Odyssey.” Now we are asking for you to get involved again, whether that
means eating charitable snacks at the museum on May 31, or buying gift
certificates at the event or online, or just helping us spread the word to get
ShareTable.org off the ground. This is, by definition, a community effort, and
we hope you will join in.
* * *
Full list of participants: Ame, Atelier Crenn, Bar Agricole, Bar Tartine, Benu, BiRite Market, Boulevard, Café Des Amis, Camino, Central Kitchen, Coi, Commis, Commonwealth, Cotogna, Delfina, Fifth Floor, Flour + Water, Foreign Cinema, Frances, Jardiniere, Locanda, Marlowe, Michael Mina, Mission Bowling Club, Mission Chinese Food, Nopa, Park Tavern, Perbacco, Pizzeria Delfina, Prospect, Quince, Rich Table, RN74, Saison, Salumeria, Sons & Daughters, Spruce, State Bird Provisions, St. Vincent, Tacolicious, Tartine Bakery, Wise Sons Deli, Zuni Café.